With the entry of November, Yunnan rock sugar orange has begun to appear on the market on a large scale. In Kunming’s largest Zhuan new farmers’ market, rock sugar orange accounts for almost half of the fruit, and the price reaches 8-13 yuan / kg. Among them, most vendors sell Xinping rock sugar orange and Huaning orange.
On the Internet, Chu orange, as the first brand of rock sugar orange, began pre-sale on October 10. The pre-sale Chu oranges in the flagship store of Chu orange tmall are divided into four levels according to the size of the fruit. The prices of 5kg are 108 yuan, 138 yuan, 168 yuan and 188 yuan respectively. Among them, the best sales volume is 138 yuan, with a monthly sales of more than 60000 copies; The 5kg Yunguan orange is divided into three levels, and the pre-sale prices are 86 yuan, 96 yuan and 106 yuan respectively. According to the different fruit maturity of different specifications, some Chu oranges have been delivered successively since November 8.
Xinping County of Yuxi, Yunnan Province is the main producing area of rock sugar orange. The local rock sugar orange has been listed in October. According to the Chuncheng evening news, different from the unsalable situation of oranges last year, rock sugar oranges are very popular this year, and merchants from all over the world are pouring in. The purchase price has risen from 1.8-2 yuan / kg last year to 5.5-6 yuan / kg this year. The famous “plateau Prince” brand rock sugar orange in Yunnan Province began picking on October 17. After sorting and packaging, it began to be uniformly sent to all parts of the country on October 19,
Yuxi is the earliest mature area of rock sugar orange in China. From September to October every year, the local rock sugar orange begins to appear on the market. Compared with other domestic production areas, the listing date is more than 30 days earlier. With the unique taste of thin skin, high sugar content, fine pulp and less residue, rock sugar orange is widely welcomed by consumers. Bingtang orange in Xinping county is mainly planted in the four townships of Mosha, GASA, Shuitang and Zhelong in the Red River Basin, with an altitude of 650-1400 meters. It belongs to the tropical climate area of central and South Asia in Yunnan. The local dry wet alternation, sufficient light, large temperature difference and frost free all year round have formed the characteristics of high quality and early maturity of Xinping rock sugar orange, which is sought after by merchants all over the country.
By the end of September 2021, the citrus planting area in Xinping County has reached 141837 mu. Among them, the planting area of rock sugar orange is nearly 78000 mu, the fruit bearing area is about 75000 mu, and the estimated output is 140000 tons. In order to better develop the citrus industry, Xinping County has continuously strengthened the construction of brand creation and marketing service system, made every effort to build a citrus brand and promote Xinping citrus to go global. In order to build a “green food brand”, Xinping County has successfully registered a public brand in the geographical indication area of “Xinping citrus”. The whole county has obtained green food certification, 17 citrus production enterprises and 33 products. Among them, “Chu orange” and “plateau Prince” have become famous trademarks in Yunnan Province, and the “Chu orange” brand is well-known all over the country.
Hunan, another major rock sugar orange producing area in China, also has well-known varieties such as Qianyang rock sugar orange, Yongxing rock sugar orange and Mayang rock sugar orange. However, compared with Yunnan producing area, Hunan rock sugar orange is on the market later, after mid November. The output of rock sugar orange in Mayang County accounts for one third of the country. This year, the local government issued a notice that in order to ensure the listing quality of rock sugar orange, it is required to harvest when the soluble solids are ≥ 11.5% and the proportion of fruit surface to the inherent color of cost varieties is greater than two-thirds. It is suggested that farmers start picking and selling rock sugar oranges on November 20, and adjust the picking period according to the altitude and varieties of the garden. It is best to pick them in stages and batches. Due to the late listing time, the market sales pressure of Hunan rock sugar orange is greater than that of Gannan navel orange and Guangxi sugar orange, while Yunnan rock sugar orange shows a unique advantage in the early maturing market.
Post time: Nov-16-2021